HE

Selected Work

Process Improvement

Launched a new department

Developed workflows, client onboarding documents, and training guides for a new department.

Figma, Canva
Process Improvement

Improved an existing workflow

Interviewed all stakeholders, mapped the existing workflow, and led workshops to improve the team's operational efficiency.

Figma, Canva
Process Improvement

Managed a client system upgrade project

Worked with stakeholders to define requirements, wrote scoping documents, and guided the software vendor through to an accurate, on-time, trouble-free rollout.

Google Suite
Process Improvement

Mapped the partner onboarding process

Built a flowchart mapping the partner onboarding process, covering roughly 100 touchpoints across 7 different teams.

Figma
Automation

Automated image compression and cloud storage

Built an automated process that pulls images from Airtable, compresses them, and serves them from AWS S3 — a major improvement in system load times with no manual file handling.

Cloudflare Worker, AWS S3, JavaScript
Automation

Built OCR for bank statements

Built a system for automatically processing documents that securely extracts financial data from multiple bank formats.

n8n, Google Developer Tools, Vertex, JavaScript
Automation

Automated property presentation generation

Built an n8n extension for an Airtable-based CRM that generates polished, customized presentations at the click of a button.

n8n, Google Drive
Automation

Automated geographic data collection

Built Airtable scripts to automatically locate coordinates and calculate distances to the light rail and the beach.

Airtable, Google Developer Tools, JavaScript
Automation

Automated subscription billing

Built and tested an automated subscription billing process — from website signup through to recurring invoice generation. Delivered as a pilot.

PayPal, Morning, JavaScript
Airtable Systems

Built a CRM system in Airtable

Built a CRM system for managing leads, clients, opportunities, and inventory, including access permissions, automated quotes, and reports.

Airtable, n8n
Airtable Systems

Built a real estate CRM in Airtable

Built a CRM for real estate brokers to manage clients, buildings, properties, and the deal pipeline.

Airtable, Make
Airtable Systems

Built an advanced financial calculator

Built advanced calculation tools in Airtable that model complex financing scenarios.

Airtable
Airtable Systems

Built a client portal

Built a secure client portal for viewing documents, automated financial calculations, and charts.

Airtable
Web Applications

Built interactive maps for clients

Built a system for creating interactive maps, including collecting feedback directly from the map.

Google Developer Tools, JavaScript
Web Applications

Built a real estate investment calculator

Built a comprehensive calculation tool for analyzing real estate investments, including taxation, financing scenarios, and return calculations.

JavaScript
Web Applications

Built a community platform

Developed and designed a business and events directory that lets business owners connect and update their own content.

Bubble, Mapbox, JavaScript
Web Applications

Redesigned an e-commerce portal

Reorganized product and add-on categories and upgraded the user experience with a modern design and structure.

Client software, CSS
Business Content

Developed branding and a sales deck

Developed a full brand language — logo, colors, fonts — for a residential project, including a matching sales presentation.

Canva
Business Content

Wrote an Israeli real estate market review

Wrote and designed a data-driven quarterly report covering market trends, pricing and sales charts, and trend analysis.

CBS data, Canva
Business Content

Created digital marketing campaigns

Created flyers, social media campaigns, and landing pages for digital marketing activities.

Canva
Business Content

Prepared business presentations

Prepared strategic presentations combining business narrative, visual design, and brand identity to present opportunities and vision.

Canva
Business Content

Developed webinar content

Developed informative, action-driving webinars on mortgages and real estate opportunities.

Canva
Business Content

Updated email marketing

Worked with the marketing team to update and improve the company's automated email sequences.

Smoove, Canva

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